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SVP, Managing Director, Audio & Promotions
As SVP, Managing Director of Audio and Promotions, Lauren helms Horizon’s audio division in addition to the Promotions division in NYC and LA that manage annual billings of over $315 million on behalf of clients including GEICO, Boars Head, Burger King, Buffalo Wild Wings, Turner, History, A&E, Lifetime, NBCU & DISH Network. Lauren has worked at Horizon Media for 17 years and has over 20 years’ experience. Her team’s work has a proven track record working creatively to find new ways to get clients noticed. Most recently, Lauren’s work was recognized with an Adweek Project Isaac award for the mood-based radio concept, “VIBE.” Lauren and her team are responsible for a slew of other awards, including Adweek Buzz Awards and MediaPost Creative Media Awards.
In 2007, Lauren was honored as Media All-Star of the Year in Radio by MediaWeek Magazine. Before joining Horizon, Lauren worked at TBS Media Management as a buyer for local radio, television and cable. Her account roster there included CVS Pharmacy, RadioShack, Pacific Bell, Mr. Coffee, Volvo and Center Advertising Agency.
Out of the office, Lauren uses her creativity in a different forum, her kitchen, copying dishes from her favorite episodes of the Barefoot Contessa.