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Managing Director

Chair: Tracy Quitasol

OMD Create

Tracy Quitasol, Managing Director, OMD Create which is part of Omnicom Media Group.  She heads up the innovation practice for OMD, North America. The Create Team provides intelligence to OMD clients on emerging trends, and technology and it generates novel media programs that capitalize on those trends. Ms. Quitasol previously worked as head of business development for a start-up that uses video for personalized marketing and communications. She spent nine years at The New York Times where she built the company’s Idea Lab and led the product marketing and pre-sales teams. She also has held positions in marketing at Meredith Corporation, The Hearst Corporation and Time Inc. Ms. Quitasol graduated from Indiana University with a B.A. in political science and received her Master’s of Science in Urban Planning from Columbia University School of Architecture, Planning and Preservation where she was awarded two William Kinne Memorial Travelling Fellowships for international studies. She is on the Board of Directors for Community Bots, a Girl Scout Leader, serves as a mentor for Tech Stars and NYU Ed Tech.