About The Adweek Project Isaac Awards
Celebrating invention in media, advertising & marketing and technology
As the media, marketing and technology sectors continue to transform at a rapid pace, genuine invention, rather than innovation, has become crucial to advancing brands and businesses past the inertia of traditional models and modes.
Adweek Project Isaac Awards were conceived to cast a celebratory light on invention across all of Adweek’s areas of coverage. For a per-entry fee of $350, nominations will be accepted across 35 categories, divided into four brackets: Advertising & Marketing, Media, Digital and Best Practices. An independent panel of jurors will judge the submissions in two rounds. Winners, which may be an individual, team or department, in each category will receive a custom Adweek Project Isaac seal to use on email signatures and press materials and will be profiled briefly in an invention-themed issue of Adweek to be published in September.
Additionally, an awards event is being planned during Advertising Week, NYC to honor the Gravity and Isaac+ Award winners and give them a chance to display their inventions. Details of the event will be announced shortly.
About The Isaac+ Awards
In addition, this year Adweek, in partnership with kbs+, will also accept entries and award Student winners with the first ever Isaac+ Award. Adweek and kbs+ are looking for inventions, new products and concepts, that are expanding the realm of possibility and transforming media, advertising, marketing and technology. Submissions will be judged on creativity, impact and feasibility.
An esteemed kbs+ panel will select four student entries as Isaac+ Award finalists, awarding one with the overall grand prize, the first-ever Isaac+ Award. This winner will be given the opportunity to bring their invention to life during the Summer of 2014 and showcase their invention during Advertising Week in New York City. For details see Student page under Entries.
Kirshenbaum Bond Senecal + Partners (kbs+) is the brand agency for an inventive world. We believe in the power of invention to drive exponential business results that gain competitive advantage for our clients. We are a full service agency with offices in New York, Toronto, Montreal and London. Our clients include BMW, Homegoods, Vanguard, Simmons and Harman among others.
Adweek, founded in 1978, and fully relaunched and redesigned in 2011, delivers vibrant and insightful, forward-thinking content via the traditional weekly print magazine, but also Adweek.com and Adweek on the iPad, that informs and engages the advertising, media and marketing professionals that have always been the brand's core audience.